We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”.
We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day.
Today, we remain proudly family-owned with headquarters in Billund, Denmark. We have regional hubs in Boston, USA; London, UK; Shanghai, China; and Singapore, as well as 7 manufacturing facilities around the world.
These places are home to 31,000+ colleagues in everything from design and engineering to digital technology and marketing. Together we learn, imagine and build – creating play experiences that are sold in over 130 countries worldwide.
A purposeful and responsible global brand where creativity helps to inspire builders all around the world. Just imagine being part of that!
Rating Reviews
Rating is calculated based on
112
reviews and is evolving.
Pros: It's amazing to contribute to iconic brands and see your work come to life. The focus on innovation and quality in product design is top-notch. Benefits are competitive, and there's a genuine community feel among colleagues, especially within R&D teams. The Danish work-life balance is also very respected here.
Cons: While collaboration is encouraged, sometimes the approval processes for new initiatives can feel a bit slow or overly layered, especially for a fast-paced industry. Navigating internal systems and documentation can also take time to master.
Advice to Management: Consider streamlining some approval workflows to foster faster innovation cycles and empower teams with more decision-making autonomy.
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Pros: It's amazing to work for a company that genuinely cares about creativity and play. The brand recognition is a huge plus, and being part of developing products that bring joy to children worldwide is incredibly motivating. The company culture is generally positive and inclusive, and the benefits package is strong. The focus on sustainability initiatives is also commendable.
Cons: As a large, established company, there can sometimes be a bit of bureaucracy or slower decision-making processes, especially on cross-functional projects. Communication between departments could occasionally be more streamlined to speed up innovation cycles. Some legacy systems can also present challenges.
Advice to Management: Continue fostering cross-departmental collaboration and streamline communication channels to accelerate innovation. Empower teams to make decisions faster to maintain agility.
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Pros: The sheer joy of contributing to a beloved brand like LEGO is a massive pro. There's a genuine sense of purpose, especially seeing products come to life. The team atmosphere in the Copenhagen office is very collaborative, and colleagues are supportive. I appreciate the flexibility offered for hybrid work arrangements.
Cons: Some projects can have very aggressive deadlines, which can sometimes strain work-life balance during peak periods. Decision-making processes can occasionally feel a bit bureaucratic, slowing down innovation in the software development lifecycle. Expectations for project delivery sometimes outweigh realistic timelines.
Advice to Management: Continue fostering the creative culture and empowering teams. Streamlining some decision-making processes could further boost agility and innovation in software delivery.
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Does the LEGO Group offer remote or hybrid work options for roles in Denmark?
Yes, LEGO Group embraces location flexibility. Many roles, especially in our Denmark hubs, offer hybrid models allowing a blend of in-office and remote work, supporting a good work-life balance.
What's it like working in product development at the LEGO Group in Denmark?
Working at LEGO in Denmark on product development means collaborating on iconic toys, contributing to the innovation within this large global company, and really shaping the future of play for millions.
What is the LEGO Group's approach to leadership transparency for senior roles like CEO?
From my observations within the global toy manufacturing company, the LEGO Group emphasizes open communication from its executive leadership. For CEO and other leadership roles, this means clear articulation of company strategy and performance, fostering trust across the large organization.
What is it like working in category management at the LEGO Group in Denmark, and how do they approach accessibility in their product development?
In category management at LEGO Group in Billund, Denmark, we focus on understanding consumer needs and market trends to bring innovative products to life, ensuring accessibility is a key consideration from the initial design phase.
How often does The LEGO Group review salaries for employees in the toy manufacturing industry, and what's the typical merit increase like?
At the LEGO Group, performance and salary are reviewed annually, and merit increases are tied to individual contributions and company performance, which feels fair for a large global employer like them.
What's the dress code like for designers at the LEGO Group in Denmark?
For creative roles like designers at the LEGO Group in Billund, Denmark, the dress code is pretty relaxed and focuses on comfort for everyday work in a large company.
How does the LEGO Group's leadership foster trust with its employees in the toy manufacturing industry?
I've found that leadership at LEGO, a global toy company, is very transparent about company direction and values, which really builds confidence. They actively encourage feedback and ensure we feel heard, making it a trusted environment for everyone in their operations.
What's it like working in category management at The LEGO Group in Denmark?
In category management at LEGO in Billund, Denmark, I've found it's a very collaborative environment, focused on understanding consumer needs and driving innovation for our iconic toy products. The company size allows for impactful projects.
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