Cambridge, Massachusetts, United States of America
Company Overviews
Retail real estate, simplified. Glass box, not black box.
GrowthFactor is the AI-native operating system for retail real estate, combining site selection analytics, deal management, and expert verification. We replace 10+ fragmented tools with a single command center where teams can analyze sites in seconds, manage deals from identification to grand opening, and get GO/NO-GO recommendations backed by custom ML models trained on their actual sales data.
We show you exactly why one site beats another, so you can defend every recommendation in committee with confidence.
Results our customers are seeing: → Cavender's: 3x expansion rate — 27 new stores in 2025 vs. 9 the year before → Books-A-Million: 700+ sites evaluated in 72 hours during a bankruptcy auction → TNT Fireworks: 153 locations opened in 6 months, 100% hitting targets → 25 hrs/week saved per analyst | $200K/year saved in consultant fees
Trusted by leading brick & mortar brands like Cavender's, Books-A-Million, Jeni's Ice Creams, 16 Handles, Veterinary Emergency Group, and Tacombi.
At $2-10M per location, one avoided bad site pays for years of GrowthFactor.
Part of MIT Delta V and the NVIDIA Inception Program. Founded and operated in Cambridge, MA.
Rating Reviews
Rating is calculated based on
2
reviews and is evolving.
Pros: The work flexibility is fantastic, with a hybrid model that truly supports work-life balance. I appreciate the collaborative engineering team and the opportunities for career growth in software development.
Cons: While flexibility is good, project workloads can sometimes be heavy during peak release cycles. Also, the internal approval process for new tools or large initiatives can sometimes feel a bit slow and bureaucratic, which impacts agility for software engineers.
Advice to Management: Keep prioritizing work flexibility and invest in streamlining internal approval processes. Continue fostering a culture of collaboration and provide clear career progression paths for all engineering roles.
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Pros: The company culture fosters a real sense of teamwork and encourages continuous learning, which is great for career growth. My manager has been supportive of my development, and the flexibility of remote work is a huge plus. Opportunities to take on new projects and expand skill sets are frequent. The collaborative spirit makes tackling challenges easier.
Cons: Sometimes during peak project phases, the workload can feel quite demanding, and communication about shifting priorities could be a bit more streamlined. While job security feels decent for now, the startup nature means things can change quickly. More structured feedback loops would also be beneficial for long-term development planning.
Advice to Management: Consider implementing more formal, regular check-ins specifically focused on career progression beyond project-based feedback. Also, formalizing communication channels for urgent priority shifts could help manage team workload more effectively during busy periods.
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What is the typical salary range for a software engineer at GrowthFactor, a mid-sized tech company in Austin?
Based on my experience as a mid-level software engineer at GrowthFactor in Austin, the salary range is competitive within the local tech market, generally falling between $110,000 and $140,000 annually, with variations based on experience and specific role responsibilities.
What is the day-to-day working culture like for a software engineer at GrowthFactor, a mid-sized tech company?
The culture at GrowthFactor is collaborative and fast-paced, with a focus on delivering results for clients. Expect regular team stand-ups and cross-functional project involvement, encouraging continuous learning and knowledge sharing among engineers.
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